# 2023 Amazon Black Friday through Cyber Week

**URL:** <https://sellersasksellers.com/t/2023-amazon-black-friday-through-cyber-week/2732>\
**Category:** Selling on Amazon\
**Tags:** q4, bfcm, sales-event\
**Created:** [November 17, 2023, 11:29pm UTC](https://sellersasksellers.com/t/2023-amazon-black-friday-through-cyber-week/2732 "2023-11-17T23:29:53Z")\
**Posts on this page:** 1\
**Showing post:** 29

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**Author:** ![ASV\_Vites](https://sellersasksellers.com/user_avatar/sellersasksellers.com/asv_vites/32/48_2.png) [@ASV\_Vites](https://sellersasksellers.com/u/ASV_Vites)\
**Post date:** [November 22, 2023, 5:22pm UTC](https://sellersasksellers.com/t/2023-amazon-black-friday-through-cyber-week/2732/29 "2023-11-22T17:22:20Z")

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> [@GGX](#):
>
> Overall it’s zero sum but it makes the fulfillment process go smoother which is a win for Amazon. (and consumers)

Nailed it there. Spreading it out does make it much easier for Amazon.

Now if Amazon could just figure out how to smooth out FBA shipments / transfers without telling everybody a month prior to get all of their Q4 inventory into FBA by X-date in Oct, things would be even better.

Note to self - Get everything ready in August and ship everything in early Sept next year.

Had Amazon just not said anything, and let people with brains figure it out, things would be much better right now for sellers and Amazon.

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