Several of us have written posts/threads on this topic.
Here’s the basics.
Metrics do not affect the AHR.
Violations do though, but only have a “negative.”
The only way to increase your number is through Sales.
This is all explained if you read the “Learn more” link under the AHR.
I wrote in detail about it here: Account Health Rating
I’m gonna explain this exactly how Amazon does if you read closely what is published with an edit or 2.
- All new sellers start with a score of 200.
- Because they have no sales and no violations.
- 200 is the baseline
- Points are …
- deducted from your AHR score each time we find a new policy violation, and;
- added back when you successfully address that violation.
- Point values for each violation are based on severity level and typically range from 2 to 8, though critical violations automatically bring your AHR score to zero. (I guess we’ll only know what violation is what value when sellers post them)
- Also, if you violate the same policy multiple times, in some cases negative point values double per repeat violation.
- To ensure your AHR is evaluated in context of the size of your business, you also gain 4 points for every 200 successful orders you fulfilled over the last 180 days.
Bottom line: we all start at 200 and work our way up!
532 could = No violations; 16,600+ successful orders within the 180 days
311 (odd for no issues) could = (seemingly a violation for 1 point); 5600+ successful orders within the 180 days
244 could = No violations; 2200+ successful orders within the 180 days
NOTE: Assuming my quickly done math is correct for no violations just on the orders.
Score - 200 = Orders Points
Orders Points / 4 = Orders Points Calculation 1
Orders Points Calculation 1 * 200
Example:
532 - 200 = 332
332 / 4 = 83
83 * 200 = 16,600 orders