Amazon Product Title Updating, mostly...

We still think it is the “&” in the title that is creating your issue …

If I were the only one having this problem, I’d agree, but we are not. And our brand is our brand. I realize brands don’t make a bit of difference to people who sell primarily on Amazon, but it’s a big deal for many brands “in the real world” (including ours: we’re selling high-quality stuff with a serious warranty, and people who care about those kinds of things look for us by name). I certainly can’t imaging telling e.g. “Abercrombie & Fitch” or “Johnson & Johnson” that they need to change their entire branding to make Amazon happy. And in fact, they don’t have to:

https://www.amazon.com/Johnson-Elastikon-Elastic-Tape-Yards/dp/B07J56J4HG/

Fully understand … but it is Amazon’s playground and the rules apply only as how Amazon bends them …

The test would be to pull the “&” and see what the results are …

Process of elimination …

Yeah, it was worth a shot. It’s now suppressing “BrandName and” instead of “BrandName &”. Really, these things only get solved by Amazon telling us what they’re actually doing, but apparently their poor coding is on a need to know basis.