Thank you for all answers. It looks like I should keep selling only on Amazon and Walmart 
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No, they just don’t respond to your application. A long time ago the company that I worked for used to sell to Target and I still know some of those folks. I asked them about it and they explained what they are trying to do.
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I have a DUNS number but am not at all who Target Plus wants (and the feeling is mutual).
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Maybe Target isn’t the right focus for you at this time, but don’t count it out forever. Sales channels constantly evolve (that’s my diplomatic take), and @kevbot is seeing success once getting in.
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I wonder if anyone has ever had the gonads to respond to an invitation from a major marketplace by saying “I’m sorry, but your marketplace does not qualify to carry our products”?
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Similar but not quite exact.
I had a sales rep for Walmart call me and wanted me to sign up. I told him he was wasting his time because I had tried but they wouldn’t approve me because I am a Sole Member LLC using my SS# (yeah, I know it’s dumb) and he said that can’t be right.
Of course it can’t be right – I’ve only been turned down twice so far. He said he would check and get back to me. I said good luck because it isn’t happening in my lifetime.
Well, I’m still alive and still waiting for that call… 
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They’re most likely replacing an existing brand. So whatever that brand’s sales were will be the replacement brand’s new sales. Unlike Amazon, retail stores only have a fixed amount of shelf space so when they bring in a new brand chances are another brand is getting the boot. Discount stores like dollar general typically carry few duplicate items from different brands. They want to funnel the volume into 1 brand so they get the best possible purchasing price by having tons of volume.
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