Get ready for Prime Day: June 23–26

[Dogtamer]

https: //sellercentral.amazon.com/seller-news/articles/QVRWUERLSUtYMERFUiNHSFNHUU5XMjNRRlRHMjRO

Get ready for Prime Day: June 23–26

About Amazon

Jun 02, 2026

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Prime Day is back from June 23–26, giving Prime members a head start on the season with deals across top brands they love, trending products, and items exclusive to Amazon.

As recently announced, key sourcing dates have been extended, giving you more time to schedule deals, confirm inventory, and plan Prime Exclusive Discounts on eligible selection.

Here are the key deadlines to keep in mind:

• Prime-Exclusive Best Deals & Lightning Deals: June 9, 2026
• Prime Exclusive Discounts: Up to 12 hours before event end time
• Coupons: Through the end of the event

For all tips and details about Prime Day, including pricing, key dates, and best practices, go to thePrime Day readiness playbook.

To learn more about Prime Day 2026, go to About Amazon.

The chum’s in the water; any bets on when Amazon will start calling it Prime Week?

[ASV_Vites]

@Dogtamer

Prime Exclusive Discounts: Up to 12 hours before event end time

Think this is new… Thought these had to be in prior to the event starting and couldn’t be edited for PD.

All other big deal promos were like this is now.