At one point I could research the Amazon catalog in the help and they had a page on how everyone listed on the same pages, etc.
I faintly remember it being called the common catalog. Can anyone help me find this page(s)? It is not being returned currently through the help search in seller central.
“Common catalog” isn’t ringing a bell for me personally… @lake @bookwormapril @oneida_books or any others around before 2018, do you remember this???
Sorry, but no – I have not heard that term.
It sounds to me like the distinction between an eBay type site and Amazon’s catalog type listing with – in theory – just one detail page for each unique item. But the same generic item with dozens of brands makes a joke of that.
I don’t recall having read that term either.
Is there a help page that talks about the single listing for each item?
I’m not sure exactly what you’re asking, but maybe your answer is on the following help page:
You will probably get better answers if you exact a more specific question.
The revamping of the Help Pages has removed more instances of understood and known policy than I care to comment on. Some for good reason, but in no area has Amazon really clarified much of anything.
Over the years, I have written several posts on the Catalog, (Most about the difference between Product Listings and Offer Listings in relation to the Catalog), but don’t recall the use of the term “common catalog” per say in the Help Pages. More so the principle Here and again Here.
A quick search returns the term used by SellerApp.
I think it is an antiquated term. The Amazon catalog is a common catalog that every seller can list against (minus brand and other restrictions)
I think it it simply a creative piece of prose associated by a tech writer with a description of the Amazon catalog. It was never the name of the catalog.
As creative prose by tech writers in seller help goes, it was non-destructive and not inaccurate.
You are clearly looking for some information, but it would help to know what it is. What do you need to know how to do?
We have opened a lawsuit against someone who made a counterfeit claim without a test buy against us. Yes, we have an invoice trail from the brand to ourselves and their permission to sell online. However, the guy has a trademark filed and is using it, even though the manufacturer on the page is the brand we purchase from.
We expect to win, of course. However, they are making the claim that we are showing up in their brand store. Thus the counterfeit claims. Our counter is that we are allowed to list on pages where the product matches the manufacturer and the manufacturer codes. Most times he even has the legit brand name in the title of the page, never mind the manufacturer listed below, thus he can not make a claim that it is his own brand.
What we are looking for is Amazon policy that requires us to list on the available page where allowed. Naturally, private branding and other brands using transparency, invoice gating, and whitelisted sellers are exclusions to this policy.
It is not only allowed, but required as per amazon policy! I don’t have the policy in front of me but someone will be by shortly as it’s an easy one.
I cannot see this worth your bringing it to trial. I am not a lawyer but the conflict here is that you have no rights to list on the page with this other seller’s brand. The fact that he is rebranding another trademarked brand is an issue which is between him and that brand owner.
It is the brand owner’s responsibility to defend his brand, if he chooses.
Amazon does not and cannot offer you the use of someone else’s intellectual property rights, the license to use, The provisions in the seller agreement are limited.
This could prove to be a very costly lawsuit - for you.
The Brand is already preparing its own lawsuit.
This will happen, one way or the other.
They would probably prevail. But they will probably reach a settlement. If the dispute goes to trial this is likely to cost $125-250k in legal fees.
You are unlikely to prevail. You have probably infringed that seller’s trademark. And will have difficulty proving the damages to you are greater than the damages you have caused them.
Without knowing all the facts here, lets back up a second.
We don’t know what “brand” is on the ASIN. All the OP is asking for is the policy
I suspect what you’re looking for is the “” section of the second of the two SHC (“Seller Help Content”) pages which our friend Oneida linked, Product detail page rules (link):
As Oneida astutely notes, the Q2/2018 ‘Help Consolidation Initiative’ bollixed the works, and matters were not improved by the subsequent steep rise in disjointedness imposed by the ‘Help Hub Initiative’ launched in Q3/2019.
This has resulted in a complicated maze which must be traversed in order to connect the dots - admittedly, a situation which has always existed with SHC, all the way back to the Z-Shop Era, but it’s undeniably gotten worse over the last dozen years or so - in order to discover all the nuances which effect this or that published policy.
There are other SHC pages which your legal representation might find substantive, such as the first of the two that Oneida linked upthread, & I can provide more of them which either directly or tangentially focus upon this set of policies upon request - but if I understand your position correctly, I do believe that above-quoted section of his second-linked SHC page is where I myself would first be hanging my hat…
I agree and have already provided those pages to our legal counsel.
Naturally, any additional links would be appreciated.
While I am limited in what I can say, our legal counsel is fairly confident at this point. Our owner is pretty upset and has the money to accept the anticipated legal costs. To be honest, legal fees are simply a part of doing business, and that is why legal counsel is retained by our LLC.