Email notice from Amazon today 11/05/2025
Hello,
We’ve updated how we evaluate Seller Fulfilled Prime eligibility and how we set delivery dates to help you better manage your business.
Changes to Seller Fulfilled Prime eligibility:
- Performance metrics will now be evaluated separately for standard size, oversize, and extra-large product size tiers.
- Performance and eligibility in one size tier won’t affect eligibility in the other tiers.
- You can enroll in multiple size tiers based on your fulfillment capabilities.
- Trial period will align with weekly performance tracking (four full weeks, Sunday through Saturday).
If you’re already enrolled in the program, you’ve been automatically enrolled in all product size tiers.
If you’re currently enrolled in the trial phase, your trial will continue to be evaluated at the account level. Once you successfully pass the trial, you’ll be enrolled in all product size tiers. All other Prime eligibility and program requirements remain unchanged.
We’ve also enhanced Shipping Settings Automation in Prime shipping templates. When enabled, customers will see specific delivery dates instead of date ranges for standard shipping orders.
You’ll receive on-time delivery rate protection for 1-day delivery, 2-day delivery, and now standard shipping items when you take the following actions:
- Enable Shipping Settings Automation in your Prime shipping template
- Use “OTDR Protected” shipping labels purchased through Amazon Buy Shipping or Veeqo
- Ship your items on time
For more information, go to Seller Fulfilled Prime performance requirements.
To use Shipping Settings Automation on your Prime Shipping templates, go to Shipping settings.
The Amazon Services team
