Delight customers with 96% on-time delivery with MCF

Did anyone else get this e-mail.

I laughed so hard I nearly soiled myself.

In the past 2 weeks they have gotten 20% of my orders delivered on time.

Why would I want to drop my on-time delivery rate down to 96%?

Is Amazon going to pay me to suffer these inefficiencies?

I got the email.
I was also intrigued by the 96% claim. Did you see the asterisk on how they came up with that number? It’s based on responses from sellers who filled out a MCF survey. Meaningless, biased, not remotely representative of reality, and nothing they can be held to.

To be fair, they aren’t targeting your Amazon business. They want you to use MCF to fill your order from other channels. So easy, and so reliable! Give us more money!

and I have a feeling there will be a "next time buy this on Amazon and get X% off.

Nah, that would make it useless for MCF, every seller would drop MCF immediately since using it under those circumstances would violate the TOS of every other marketplace.