Getting Amazon to actually DO a remeasure?

What are the magic words to get a case to the correct group that handles product sizes and storage fee issues?

My product is a simple shrink-wrapped bottle, 8.3 inches high and 1.8 inches in diameter.

Amazon somehow came up with “measured” dimensions of:

  • Length: 8.5 inches
  • Width: 7.91 inches
  • Height: 1.81 inches

So, I asked for a remeasure, and got back an email that corrected the error. “Case closed”, one thinks. Nope, after a month’s delay, no correction actually makes it into the FBA database, and my monthly “inventory storage” report shows that Amazon thinks I am using 4x as much storage (in cubic feet) as I actually am using.

Yet repeated requests have not resulted in a re-measure, not in any follow-up on the case that corrected the measurements. I have gotten every possible contradictory reply and excuse, including:

a) You have 20 of 20 re-measurement requests remaining this month.

b) No measurement was completed as you have exceeds two re-measurements in last 60 days limit

…and a long-winded attempt to “educate” that said nothing about how such a miraculous system might have made such a basic error, pasted below for your entertainment.


I understand that you are concerned that your inventory may have incorrect weight, size, or cost. I am sorry for the inconvenience this has caused you. I am totally mindful of your situation and know that this is something very important to your business. It would be my pleasure to assist you and ensure to provide you a more detailed information about the process.

We acknowledge your point that this might mistakenly re-measured. We would never want to disappoint a valued seller like you and we always endeavor to assist our sellers with the best of our service, so we can ensure that we fulfill all of their needs.

Please know that re-measurement in the fulfillment center uses a tool we call - Cubiscan. Unlike manual measurement such as tape measures, Amazon uses a variety of sensors instrumented throughout fulfillment centers to capture item measurements. The measurement sensors will capture your item packaging edge-to-edge, including loose material, such as plastic bags, or loose parts, such as handles.

To prevent discrepancies between the size tier that you believe to be correct, and the size tier that Amazon is applying to your item, the following packaging practices minimize size-tier discrepancies:

1. When you design your packaging, avoid dimensions that are close to the size-tier boundaries. To learn more about product size tiers, go to FBA fulfillment fee.

2. Packaging should be snug against your product. Avoid packaging products in loose polybags with excess material, such as polybag flaps.

3. Ensure that loose packaging parts, such as handles, stay tucked against the box.

4. Packaged items should maintain similar edge-to-edge dimensions from one item to the next.

When possible, avoid the following items and packaging types, which cause the most common discrepancies:

1. Soft items that bulge out of its box packaging

2. Deformable or loose packaging, including plastic bags with excess material

3. Packaging with movable parts, including handles that pop out, or floppy string handles

4. Packaging that is close to the threshold between fulfillment-fee size tiers

5. Packaged items that vary in edge-to-edge dimensions, such as one package with a lot of excess polybag, and another package with a tight-fitting polybag

Understanding item package weight and dimensions: Server Busy

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The request process is stupid, as the automated one has a second step where you think you submitted but you didn’t. You have to scroll down and click submit request in the body if I remember correctly.

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I wonder what would happen if you open a case with seller support and include hands on pictures with a measuring tape showing the size of the product and asking why your automated remeasure requests are still showing the wrong details.

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You know, they used to update dimensions if you did this (it served as proof of the correct dimensions). I don’t think that’s the case anymore.

If you do this make sure you use a ruler that shows inches ONLY.
If you use one that shows cm there’s some possibility your item gets even bigger.

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Isn’t the magic word “cubiscan?”


That’s precisely what I did. I even used my vintage steel machinist ruler with the 32nds from Crowe Name Plate and Mfg of Chicago, well-known for their knobs, scales, tuners, panels, dials, and controls and escutcheons (circa 1920).


Amazon seems to have, after 2 months and over a dozen messages in 3 cases, actually remeasured the product, and found it to be the size that it is.

Why this got push-back from support reps, I have no idea. Why I got double-talk, I have no idea. Why I got long-winded “explanations” of how their cubiscan toy works, I have no idea, but getting anyone to do anything tangible to fix a problem is such a red-letter event, we should start a joint counter of “times Amazon itself fixed something rather than making the seller create a new ASIN/Entity/SKU/company address”.
The counter would be low, but the list of items fixed would be valuable


Just out of curiosity … have you looked at the measurements in the PDP data, and your own SKU data, to make sure they are correct? While it shouldn’t matter I have seen instances of “laziness” (who would ever think) where this was pulled and used and ne’r a cubiscan done.


My measurements were fine, it was an actual remeasure with cubiscan, or so they claimed. The most recent remeasure corrected the error, so now I can start sending in large quantities in prep for the spring season, and not be over-charged for “storage”.