It’s so weird. to be clear, I haven’t done a Full Update on any of the listings, but I’ve tried:
Editing through “edit”
Partial Update upload
JungleScout listing sync.
First, they all work in regards to saving the data and I can see it later.
Even the changes I made in Jungle Scount on an Asin to sync over show up when I look to “EDIT” later, but none of the changes go live. They all save, but don’t update.
I’m the brand owner, no other sellers. I don’t want to have to delete and re-add, and doing Full Updates always scares me. But thinking testing a full update on an asin is the next step.
Or is there a massive delay (over a day?) on updates appearing live right now?
I’ve been seeing more and more posts lately on the NSFE of people struggling to update their brand registered listings, and when they reach out to support, they are told that a different brand rep is the winning contributor. In some cases, they are the only one with brand registry access, but for some reason their account in another region is the winning contributor over their US account, even if they have never listed anything in that other region. So far, I haven’t seen any responses with a solution.
This has been going on ever since Amazon embarked upon its GEI (“Global Expansion Initiative” in ‘Dogtamerese’) in 2013, but I’m constrained to agree that there’s been a sharp uptick of such reports over in the NSFE this year.
Short of somehow convincing the lower tiers of Amazon’s support to “cleave” (as in “cleaver” not “cleve” as in location ) an Amazon Catalog Listing ASIN in the US Marketplace from data supplied to that ASIN in another - typically, a well-nigh impossible feat, hence the infamous & ongoing Keyword Sabotage phenomenon, among other Black Hat/Dab Actor hijinks - I would suggest that the best bet is to firmly assert, via a carefully-crafted Demand Letter sent from one’s own legal representation to Amazon’s OGC by Certified Mail, that the Rights Owner’s IPR is being undermined by Amazon’s automated processes & procedures.
While it is heartwarming to see Amazon having such a progressive policy on hiring the handicapped, it seems ill-advised to have put all the MENTALLY handicapped employees in the Brand Registry department.
Amazon has, via blind copying, created multiple listings for my product in countries that I will never sell in. They are copies of the USA listing, but woefully out of date in terms of text and bullets. The images get updated promptly if I change images in the USA listing. All these listing show “currently unavailable”, and some have random brand names that are not my brand name, as some opportunist sees the “currently unavailable” listing, and is able to “make an offer” on the product, without ever actually putting any inventory up for sale, either via FBM or FBA.
Now, the problem here is that we have dealers in these countries, and they do not wish to sell on Amazon, and would see any offer by us on Amazon in their country as being a slimy thing for us to do, so they ask pointed questions about these listings, and we can only try to explain the Kafkaesque nightmare that Amazon is. We don’t want to compete with our dealers, but we cannot get Amazon to take these listings down. They have “search suppressed” some, but they do not delete them.
What makes it comical is the “translation”, which includes the listing title, which includes the product name. They mangle it all.
I have no idea what to do, I try not to think about it, as reports to the brand registry and seller support get nowhere. Singapore insists that we “complete our registration” for the .sg marketplace by providing a credit card number and a bank account before they even respond to the inquiry as to who copied the listing to their “marketplace”.
Yeah, but that’s never gonna happen - Amazon will “review and approve” everything, and their posturing and posing about “brand control” is subject to their own review of what the brand submits - they are not going to give carte blanc to ANYONE.
'Cept the brands that are as big as Amazon itself, for example Apple, who gets a shorter holiday return window, just because.
He just has a house of lawyers suing any competition, and anything he makes Amazon buys and pumps up immediately without effort. He focuses more on just suing people at this point for competing, fake reviews, and such. Seems like the glory moment.
Having any kind of global linking for anything IP related is a recipe for disaster.
IP laws are drastically different in every country, as are the laws regarding what platforms are responsible for. Not to mention any kind of global “brand registry” is again a recipe for disaster, as a brand name can have different owners (or no owner) in different countries.
For example, if someone registers your brand name in the UK, they should only have control over that brand name’s detail pages in the UK and nowhere else. Seems like some wires have crossed if they’re linking IP related things to a different region.
Yes, that’s exactly how the system is supposed to work.
It most-decidedly does not operate in such a fashion in Reality for a variety of reasons, most all of which are firmly rooted in three primary underpinning parameters:
Amazon’s warm embrace of the Silo Manglement Management Model of Business Administration
Amazon’s desire to be “The EVERYTHING Store,” which in turn promotes the desire to deploy a Globally-encompassing Listing Catalog
Amazon’s penchant for scrimping on infrastructure costs, which in turn promotes its warm embrace of the “one size fits all” approach
“Success breeds sloth” is a timeworn adage evident throughout humankind’s Recorded History, to be sure - but I would be hard-pressed to believe that anyone can make a convincing argument that Amazon has not become the classic textbook example of that paradigm.