We have long had some products, targeted specifically for FBA, which features the FNSKU directly printed on the packaging.
When our friend @ASV_Vites was forced to rejigger long-standing labeling procedures in light of Amazon deploying new equipment in the AFN a few years back, I was a bit trepid that we might wind up having to do the same, but as of yet we’ve not had problems.
Still, I continue to knock on me wee little wooden noggin’ for luck…
It will work till it doesn’t. If a lazy employee decides it took too long to scan, they will just push a button and your blurry bar code will be considered “unscannable” and they will use every excuse to blame you for it. That bar code print is poor and should be larger for that type of detail for that surface.
I can’t scan the picture, and I can scan most pictures of barcodes. Looking at it closer it seems like your barcode lines are bleeding into each other. I think this is asking for trouble.
Corrugated cardboard is a very poor printing surface for fine detail (like small barcodes).
Edit: If I zoom in I can scan it, but still, the fact there’s lines bleeding into each other inevitably means SOME units won’t scan.
I’m going to agree with you 100% on this one. Printing on carboard is a bad idea… Very hard to get that consistent. Low gloss paper stock if you are going to go this route is the only way.
That’s how we do it. Imagine a standard bottle of snake oil. It’s part of the artwork of the product. Looks like anything else on the label only it’s black, and a barcode, with a bunch of abbreviated nonsense words under it that nobody can decipher with the exception of maybe an Amazon bot. Maybe…
I actually use “QR Reader” - it can scan anything… It won’t link to the product with the FNSKU but it will provide you with the readout to ensure it actually scans correctly.
It’s the only scanner App I’ve used for the last 8 years and it’s never done me wrong.
Sometimes you have to look at an Ad or 2 but who cares…
Often for no known reason we are forced to use “Warts” AKA FNSK’s We always print them in house on matte vinyl at a high resolution setting. Works for us but pxxxx’s us off at the same time.
I do think you will run into an issue on the cardboard at some point. They are not goaled on quality receiving only speed of and quantity received.
I have 3 products in different colors (multiple batches) all in shipper boxes with FNSKU’s printed on them. 1 has had an issue so frequently I just put thermal labels over it now.
Keep in mind some of the warehouse’s scanners are more sensitive than others.
This is interesting because we have 9 listings that have the FNSKU on them. Only 1 of them gets hit with shipment problems. All made at the same place, with labels printed by the same label printer and labels all designed by the same person.
We’ve printed many batches so it’s not a bad run. We win ~80% of the disputes when they tell us 20 units out of 6000 don’t scan.