I used to get plenty of star reviews and the written review on the regular. If I went a week without a written review, that would be odd.
But I’ve noticed that I haven’t even been given a new star review on our most popular ASIN since March.
And it gets worse. According to Jungle Scout, we got absolutely zero net reviews in March, and April we had 3 total new star reviews. No written reviews, just 3 reviews giving a star rating.
Is there something I’m overlooking here? Our review requests to actual reviews stands at 0.3%.
You’re requesting reviews for every order? Confused by what you wrote there.
We were at .4% organically. I spend about 90 mins a day sorting through every order manually after it’s been shipped 14 days ago and hand select who we request reviews for (repeat buyers on their 1st, 5th, and 10th reorder).
That method has doubled our review rate from where it was and stacks the deck in our favor. Helps to offset all the fake 1 star reviews from our unethical, unqualified, and down right slimy competitors.
If you have the time, and commodity items that get reordered, I highly recommend the little system I developed.
Next trick is to go after your subscribe and save buyers. Need to wait 4 weeks out for those because of how long they sit pending. Those are your most loyal buyers, and thus, more likely to sing your praises.
Gotta work hard for reviews on the Amazon marketplace these days. Organic review percentages continue to plummet. The consumer has better things to do and they know how fake most reviews are on Amazon and don’t even bother anymore.
Using connected apps to request reviews for every order is not a good idea. Although Amazon still allows it, I don’t think they like it and I am sure there’s some algorithm that doesn’t look favorably at sellers who do it. “Request a Review” button is what Amazon wants sellers to use if they are going to request reviews.
Agreed. We don’t waste time asking for reviews, as we end up getting more three star morons who were expecting sexual favors with their order instead of honest reviews. The abuse is absurd.
Last two communications with customers were using it as some kind of bargaining chip. We have a firm rule… We will not be held hostage by reviews, and if the review system is brought up, we automatically do everything possible to NOT help them, due to content of their character.
Well at over 50 and with all my scars and weight, I am a prize. But alas, most Amazon employees or customers cannot afford the attorneys/publishers needed to cover up my services afterward.
We decided to not go for reviews a long time ago (probably 3rd year into Amazon). The Amazon contact system doesn’t allow for us to try to resolve issues or respond to reviews where the issue can be solved. Then there was the time frame where it seems ghost 3, 2 and 1 stars appeared (how does one get any star when the product hasn’t sold yet?).
Review and star ratings do not have volume but we maintain 4.5 or better on most with the low ball ones coming in at 4.0 (those tend to be ones where the issue could have been solved with contact or received ghost stars early on).
It is not a rabbit hole we want to spend our time in.
I’m sort of desperate to get some more on my primary as we did have a number of defective units squeak through QC and got hammered with so many one star reviews – people definitely review when the product isn’t up to snuff – that our 4.7 star dropped to 4.5 (with 700 reviews at 4.7).
Our bracket, a 4.7 is the norm, and we’ve seen our sales tank (by about half) with the reviews.
Oh, let there be no mistake, we DO all those things, but we just don’t know what kids are calling things nowadays. One employee said “Furries” and another was like, “do you mean bears” and I said “I don’t think so, but we may need to get slizzard” or something to find out. Then a warehouse person was like you mean “Crunk” and all of us X’rs were like “Shut up millennial, you are not allowed to say words from our genre because that is appropriation”.