The deadline for electing to participate in Prime Day is May 23, according to one seller consultant. A pullback by third-party merchants could mean fewer fees and less ad revenue for Amazon, as well as a more limited selection of discounted items. In prior years the event has generated significant sales and new Prime memberships.
The original headline and link include "T** tariffs".
Once again, whether there is any noticeable issue will depend on who pulls out. The identical physical item is often sold by a large number of sellers and most do not sell out. Amazon’s numbers do not require as many sellers as they have. Not every day and even not on Prime Day.