Hello,
Pallet delivery is now available as a shipping option for your Fulfilled by Merchant Amazon Business orders.
Pallet delivery is the preferred delivery method for many business customers and can encourage more units per order. During our pilot program, 80% of business customers chose pallet delivery when it was offered, most of them choosing pallet over faster shipping options.
To qualify for pallet delivery, orders must meet these requirements:
- Order quantity must be greater than 1 unit
- Weight over 500 lbs or size larger than 30 cubic feet
- Delivery to a commercial address
To enable pallet delivery:
- Go to Shipping Settings.
- Select Create New Shipping Template.
- Create a new shipping template or select an existing freight shipping or parcel templates, then click OK.
- In the template editor, select the box next to Pallet Delivery to enable, then add regions, transit time, and shipping fee.
Note: Freight carriers pallet orders are exempt from your valid tracking rate. Set separate handling and transit times for these orders to protect your on-time delivery rate.
If you already offer pallets as a large pack, you can expand your bulk ordering options by offering pallet delivery. This lets customers order different quantities than your usual large pack sizes during checkout.
For more information, go to Amazon Business Pallet delivery.
Amazon is really leaning into the B2B thing lately, between this, the business hours delivery metric, increased pressure to lower my B2B prices, etc.
I suspect that Amazon feels it has universal brand awareness, and as much market penetration as they can get right now in the retail space, and have identified B2B as a potential avenue for growth. I expect them to lean hard on this for a while, then drift away from it when it doesn’t pan out. I can’t see businesses dropping their traditional relationships with distributors, wholesalers, or manufacturers to rely more on Amazon randos.
