I am going to do a âdumpâ of my unfiltered thoughts about Etsy.
Artists and craftspeople may one of the worst groups to have to rely on to populate a retail site.
They often do not have a lot of money to invest in selling their work.
Their thought processes are not those normally associated with business people.
Many of them are producing items which can be easily reproduced, are not protected by IP laws, and not always creative or novel.
There have never been any standards for Etsy sellers to meet. Entry has had few barriers.
For many years, a large number of Etsy sellers became part of groups, who traded among themselves. (I forget what they called these groups). It was hard to guess how much of what they sold was reciprical trade among Etsy sellers.
Etsy offered some of the worse tools for their sellers. The search was truly the worst on any shopping site. Many Etsy sellers spent many hours adding keywords to their listings in the hope of drawing some buyers. This compounded the poor search engineâs weakness.
Truly innovative artists and craftsmen avoided providing their most recent and best works on Etsy because their designs would be knocked off, by far east sellers or US sellers.
Some of these high quality artists used Etsy as a reminder that they were still in business but made their sales at shows and in galleries.
The vintage area was made up of sellers who were less knowledgeable about what they sold than Ebay sellers. They were there because the fees were lower. The buyers were less knowledgeable than Ebay buyers, bought lower priced products unless they were Ebay buyers snatching underpriced items to resell.
On the whole, the quality of merchandise was lower than Ebay.
Like all online marketplaces, the Asian sellers saw an opportunity. They could live with low margins. No significant equipment or skills were needed to duplicate other peopleâs products. Low postal rates made shipping costs more attractive than US shipping costs.
How many bracelets and necklaces which were strung beads could be absorbed by the US market?
How many Mason Jar mugs?
Why would any buyer trust the authenticity of gemstones and precious metal? They have learned not to trust more established sites.
My daughter is on the crafts show circuit. I stopped by a decent sized show she was in. The number of Etsy sellers trying to make a buck was evident. The same show had a different feel than it had in the past years.