New post on the NSFE

So, to summarize…

If you buy our product, we can get you reviews which will increase your Amazon sales.

And to stay in compliance with Amazon policies, we offer an option so users don’t have to leave reviews.

So please sign up and pay us for giving you nothing!

Sounds like a great deal! :laughing:

So the loophole is someone else is asking for a review not the seller directly.

So can I include a note that says ”my neighbor “ really wants you to review our item and if you do they will make a donation to the Red Cross?

I couldn’t quite figure out how they were trying to justify it or claim that there is no “exchange” happening.
It has nothing to do with being negative or positive, there is an exchange and it’s a service that sells reviews.

I think they intend to give people free gifts on behalf of the seller, and then suggest to them afterwards that it would be awesome if they left a review.

They seem to be relying on human nature to want to do a nice thing in return when a nice thing was just done for you.

Like if you offer to babysit your neighbor’s kids, no strings attached, but then next week, ask if they can watch your kids. Most likely, they’ll say yes, even though you didn’t make that an obligation of you watching theirs.

I think the problem would be with their promising xxx reviews per month. How can they promise they will deliver those if they don’t require buyers to leave them? That seems like the most questionable part to me.

This was on G2 .com, a site that reviews various software.

GetReviews also requires access to your Seller Central Account..Yikes!

I wonder how much this reviewer was paid to review the review site that gets paid to have reviewers , review your product?

Huh?!?? :face_with_raised_eyebrow: :roll_eyes:

Does anyone else think this is weird?

The OP also thinks that the majority of everything comes from a single factory… :thinking:

Supply Chain Analysis ON ME

Any post with admins please delete if not allowed is clearly not allowed!

As an old Bering Sea crab fisherman from back in the wild west days…

This isn’t phishing with a hook, net, long line or seine. This guy is a huge factory trawler that drags its net on the ocean floor and gathers up anything and everything in hopes that something in its net will be something they are actually looking to process.

In other words, this guys spammerific post is spamtacular. :roll_eyes:

I don’t know; not sure if it’s any dumber than the guy who thought that everybody bought everything through Alibaba, and it was perfectly okay for him to source his Gucci, Vendi, Louis Vuitton, and other high end stuff from there (oddly, after sending his website address to Gucci’s fraud division, I’ve not seen him around; I’m sure that’s coincidence)

Even if that were true, it would still be false. If we read what the FTC tells us

Click to read copy of text on-site..

Soliciting and Paying for Online Reviews: A Guide for Marketers

Businesses and consumers both rely on online reviews. Companies may need good ones to attract customers, while consumers often use them to decide what to buy or who to hire. People should be able to trust that reviews reflect the honest opinions of customers or experts who actually used a product or service. Some businesses abuse that trust by writing or procuring fake reviews or by paying supposedly independent websites for good rankings. This kind of deception and manipulation harms both consumers and honest companies.

Even if you have no customer reviews on your own website, the health of your business may depend in part on consumers finding robust customer or expert reviews elsewhere, like on review platforms and comparison websites. How you go about getting these reviews is important because it affects whether consumers get a true and accurate picture of what others think about your business and its products or services. When soliciting reviews or paying others to improve your online reputation, consider the tips below to avoid potentially deceptive conduct that may violate the FTC Act.

If your business does operate a website that features online customer reviews, see the FTC’s guidance, Featuring Online Customer Reviews: A Guide for Platforms at ftc.gov/reviews, which gives key principles for collecting, moderating, and publishing reviews in ways that don’t mislead consumers.

Soliciting reviews

Before you ask people for reviews, know the rules of the platforms and websites on which those reviews may appear.

  • Some platforms and websites prohibit reviews from people with personal or financial connections to the seller, or who got an incentive for the reviews – even if the reviews disclose that connection or incentive.
  • Others may allow incentivized reviews with an appropriate disclosure.

Even if a platform or website has none of these prohibitions or conditions, here are some rules of thumb:

  • Don’t ask for reviews from people who haven’t used or experienced the product or service.
  • Don’t ask your staff to write reviews of your business, at least not without ensuring that they disclose in their review that you employ them and asked them to write it.
  • Don’t ask for reviews only from customers you think will leave positive ones.
  • Don’t ask family and friends for reviews, at least not without ensuring that they disclose their personal connection in the reviews.
  • If you offer an incentive for a review, don’t condition it, explicitly or implicitly, on the review being positive. Even without that condition, the review should disclose the incentive, because its offer may introduce bias or change the weight and credibility that readers give the review.

Working with other companies

  • Some comparison websites claim to give consumers unbiased, expert reviews of businesses and products. Behind the scenes, though, some of these websites are running pay-to-play operations, offering better ratings, reviews, and placement in exchange for a fee. Don’t participate in this kind of deceptive advertising.
  • Similarly, some review platforms – websites that display consumer reviews of other companies’ products and services – may offer to collect customer reviews for you and improve your company’s reputation and visibility. If you pay the platform for this kind of benefit, make sure that it clearly discloses its commercial relationship with you.
  • Many review platforms have reporting mechanisms that allow businesses to flag for the platform when a review may be fake, defamatory, or otherwise in violation of the platform’s terms of service. Don’t misuse this option to get rid of honest, negative reviews.
  • Some SEO and reputation management companies say they can boost your customer reviews and ratings. Make sure you know what they’re really doing. They may not say explicitly that they get results by writing fake positive reviews of your business or fake negative reviews of your competitors. But you can be held responsible for what they do on your behalf, and review platforms could suspend or remove your accounts and listings.

Improving your company’s online reputation and visibility is, of course, an appropriate goal. And getting more honest and unbiased reviews from customers and experts can be crucial. But just like with any other kind of marketing effort, you can’t mislead people about your products and services. Businesses that are tempted to use fake reviews or manipulated rankings should also consider the serious damage to their brand image if the public learns of that breach of trust.

For more information, visit ftc.gov/reviews.

We discover…

Some businesses abuse that trust by writing or procuring fake reviews or by paying supposedly independent websites for good rankings. This kind of deception and manipulation harms both consumers and honest companies.

whether consumers get a true and accurate picture of what others think about your business and its products or services. When soliciting reviews or paying others to improve your online reputation, consider the tips below to avoid potentially deceptive conduct that may violate the FTC Act.

here are some rules of thumb:

  • Don’t ask for reviews from people who haven’t used or experienced the product or service.
  • Don’t ask your staff to write reviews of your business, at least not without ensuring that they disclose in their review that you employ them and asked them to write it.
  • Don’t ask for reviews only from customers you think will leave positive ones.
  • Don’t ask family and friends for reviews, at least not without ensuring that they disclose their personal connection in the reviews.
  • If you offer an incentive for a review, don’t condition it, explicitly or implicitly, on the review being positive. Even without that condition, the review should disclose the incentive, because its offer may introduce bias or change the weight and credibility that readers give the review.
  • Some SEO and reputation management companies say they can boost your customer reviews and ratings. Make sure you know what they’re really doing. They may not say explicitly that they get results by writing fake positive reviews of your business or fake negative reviews of your competitors. But you can be held responsible for what they do on your behalf, and review platforms could suspend or remove your accounts and listings.

We are further told by the FTC

What if all I get from a company is a $1-off coupon, an entry in a sweepstakes or a contest, or a product that is only worth a few dollars? Does that still have to be disclosed?

The question you need to ask is whether knowing about that gift or incentive would affect the weight or credibility your readers give to your recommendation. If it could, then it should be disclosed. For example, being entered into a sweepstakes or a contest for a chance to win a thousand dollars in exchange for an endorsement could very well affect how people view that endorsement. Determining whether a small gift would affect the weight or credibility of an endorsement could be difficult. It’s always safer to disclose that information.

Also, even if getting one free item that’s not very valuable doesn’t affect your credibility, continually getting free stuff from an advertiser or multiple advertisers could suggest you expect future benefits from positive reviews. If a blogger or other endorser has a relationship with a marketer or a network that sends freebies in the hope of positive reviews, it’s best to let readers know about the free stuff.

Even an incentive with no financial value might affect the credibility of an endorsement and would need to be disclosed. The Guides give the example of a restaurant patron being offered the opportunity to appear in television advertising before giving his opinion about a product. Because the chance to appear in a TV ad could sway what someone says, that incentive should be disclosed.

My company makes a donation to charity anytime someone reviews our product. Do we need to make a disclosure?

Some people might be inclined to leave a positive review in an effort to earn more money for charity. The overarching principle remains: If readers of the reviews would evaluate them differently knowing that they were motivated in part by charitable donations, there should be a disclosure. Therefore, it might be better to err on the side of caution and disclose that donations are made to charity in exchange for reviews.

So it appears that Sellers that use a service that incentivizes (and/or pays for) reviews violates Section 5 of the FTC Act, which generally prohibits deceptive advertising., if the reviewer fails to disclose ‘clearly and conspicuously’ that they were given something of value in exchange. BTW a review by anyone with a relationship to the product (owners, employees, friends, mothers) must disclose their relationship in the review or you and they have both violated this same section.

It really doesn’t matter what Amazon permits, they aren’t real police. Since authority for enforcement is given to the FTC and State Attorneys, you can ask the FTC or your State Attorney Generals Office for additional clarification.

Not that I trust that to be the way to “get around” Amazon policy. However, someone who signed up for this and didn’t know or couldn’t easily access that setting, will most likely be in for a rude suspension.

Yeah we all know how flexible Amazon is with policy when it comes to suspending people, AKA they flex policy to suspend people.

Unbelievable!!

GetReviews responded to the post, and all the Mods did was remove the link.
They are offering a free trial which is soliciting and leading sellers offsite.. :thinking:

Hi everyone! This is GetReviews and we’re happy to answer the questions people are asking in the replies. We explain how GetReviews follows Amazon’s guidelines, while also increasing the review count of your FBA products here [Moderator Edit: Removed External Link]

We’re here to save DTC brands precious developer hours and data analysis investments through easy-to-use tools that help consumers find the best products, using authentic reviews by their peers.

If you’re interested in trying out GR, you can sign up for a free trial.

They must also have a Seller’s Account in order to post, right?

4 days ago, and still no update from Amazon..

The latest response from the Mods.

Once again, thank you for bringing this to Amazon’s attention. Your concerns regarding the app, along with the app and it’s description of services has been shared with the appropriate team. Please understand that you are a valued seller in the Amazon store, and that we at Amazon take developer misconduct seriously. We will look into your concerns, and if we determine that the developer has violated Amazon Policies we will take the appropriate action. If in the future you become aware of suspected Amazon Selling Partner API policy violations, or abuse, please email [email protected].

In other words, don’t post it publically on the forum for everyone to see.

This is clearly a case of a third party slipping onto the platform which is telling of the review and audit process - this is not something amazon would knowingly approve. This is analogous to the spam we’ve been seeing on the NSFE - they allowed it for how long before only to remove it when it was brought to mod attention on a featured post.

Now obviously, they can’t keep saying whoopsie…thus the above response.

Ridonkulous.

And they still haven’t removed the comments from GetReviews telling sellers to try their 30-day free trial; how is that not soliciting and leading sellers offsite? :angry:

It’s a broken system - it’s pointless asking about equity on a broken system - I mean we all know the large obstacles sellers face day to day, from black hat tactics, to amazon not penalizing certain sellers, to bots and so on. Keep doing what you doing and launching products. Make that money. Fuq the rest.

No, they didn’t notice it even then; it took directly addressing the mods pointing out that the Featured Posts were spam, and even with that, the mods needed to ask for links to find the Featured Posts.

The mods seem incapable of the most basic job duty of a mod.