Almost gave me a heart attack.
It went from Sold ship now to
ACTION REQUIRED - Sold ship now
Why was this change needed?
I just left some angry comments on the other seller forum. I am spitting- blood mad. The f-ing nerve of whatever twerp decided to get a â â â â â by holding a gun to sellerâs heads with each sale? Geez that pisses me off.
Also an insulting and ridiculous change. What, we MIGHT get paid, or then again, maybe not?
IDK about anyone else but the way I read that when it was first deployed was past tense - We tried but it failed.
Eff Amazon
Yes, I first read it as âattempted, but oh wellâŚâ then I saw that I got paid. wtf?
You arenât the only one riled up by this recent change; itâs a trending topic in more than a few venues where Amazon Sellers congregate.
To date, the best assessment Iâve seen on the topic is this one from earlier today (9May24) in the NSFE (âboldedâ emphasis mine):
Probably the same twerp that decided Seller Feedback with just a star rating with no words was a great idea. That didnât last too long. Some other twerp determined just how dumb and counterproductive that was.
Yep saw that too.
For me it happened between 0443 and 1310
I got a Sold ship now at 0443
Then at 1310 it went to ACTION REQUIRED
And yet the ability still exists for Product Reviews, hence the Buyer Accountâs âImprove Your Recommendationsâ Dashboard (h/t to our well-missed friends Lunar2015, Rush, & Cracking, who first made me aware of how the âRatingâ criteria works, almost 5 years ago [link, NSFE URL of OSFE thread]), found here:
What does âsold, ship nowâ mean if not âaction requiredâ? 
Probably somebody just trying to unify messaging but failing to understand the actual message.
The NSFE user nailed it:
Sadly, this IS true as evidenced by all the account reserves and then suspensions that many sellers experience.
In most cases it is richly deserved but not always.
Selling on Amazon is better than playing Russian Roulette with a Glock but some days not a lot less risk!
Of course my wife thinks Iâm a pessimistâŚ
âAction Requiredâ âŚ
I didnât get one of the new notices until just now.
My gripe: they just added two extra words, moderately long, so now most of the title does not display in my inbox message list
Personally I would just shut this spam email notification off. Most FBM sellers would be shipping things throughout the day, not responding to an email telling them they need to ship something. If someoneâs getting so few orders that they only check in when they an email about it, itâs probably not worth the hassle required to sell on Amazon to continue that business.
Except when you run into something like this
In a few days I wonât even see the listing deactivation.
I check my sales every day, but I could miss the IP complaint.
Exactly why you should turn off the sold, ship now emails. Those are spam and clutter things up. You should still check your email daily for the important notifications like your listings got canned.
DO NOT turn off the âsold, ship nowâ emails. Those are business records and documentation that might be needed.
DO set an email filter to send those directly into a dedicated folder that maintains an âunreadâ tally and to identify âdeactivatedâ as a trigger word for email priority.
This is exactly what I do.
I donât know when I would need them as business records, but I do occasionally reference them when something goes wrong with an order.
No. What one should do is run their business as suits them. Not as suits someone else.