EMAILS FROM i2oretail

Please, if you receive any email from this fake and scamming website i2oretail, ignore it. They are sending letters pretending to be brand enforcer representatives, representing a lot of large brands that don’t even know them, spread the word, they are fakeeee.

5 Likes

Hmm? They have a pretty convincing website claiming to have a number of large brands as customers. Did they cite specifics on any brands you distribute?

3 Likes

You can certainly understand why Brands (Dell) would enlist their services with yahoos like this.

5 Likes

Amazon Corporate

i2o Retail is close by …

This is i20 Retail … a mail box location inside of this business …

Amazon employee?
Amazon off shoot?
Amazon test of business model?

i2o Team that works out of a mail box since 2018 … why?

7 Likes

I have seen a lot of posts where sellers are complaining about receiving emails from them
They claim to represent a lot of big brands
Now how can such an agency that came out 2018 secured a big deal of brand enforcement across various big sectors with big brands such as Seagate, Dell, Ideal Industries e.t.c
I checked all information leading to them, they are fake
I think sellers are hiring them to scare off competitors

2 Likes

I can say that I know firsthand that brands are getting ready to cut a lot of sellers that do not have brand approval. We are one of the lucky ones that have an agreement with the brand. Many sellers will start getting C& D letters and then their accounts will be deactivated by Amazon if they do not comply.

1 Like

This isn’t quite accurate.

I can say that i2oretail themselves are a joke. As marbles pointed out, they list their address as a mailbox, which no real, professional company does. All this crap company does is send out template C&Ds, which often have significant errors on them (I’ve received ones where they have the correct brand name, but left the wrong LLC name from some other company)

HOWEVER, the fact a brand hired them to represent them is NOT a joke. The reason why they hired i2o is probably because they’re cheap. If you ignore the C&Ds, there’s some chance that it never goes further than that and you can continue selling, but there’s also some chance the brand owner escalates the situation and gets a law firm involved, or gets involved themselves and files IP complaints against you.

If you receive a notice from them, you should take it as a sign the brand owner is taking an interest in monitoring 3P marketplaces, and it would be wise to sell off your remaining inventory as quickly as possible and then stop with that brand.

2 Likes

You do realize that I contacted this people, and they can literally take money from you to wade off your fellow sellers off a listing
And big brands would never hire an unprofessional brand agency with no legal experience to do a job that might cost them millions if they are sued back

3 Likes

Not from this brand agency

1 Like

What’s interesting is that a Google search shows multiple business with their address there:

https://www.google.com/search?q=2212+queen+anne+ave+north+suite+759+seattle+wa+98109

I did a quick search on Google Maps as well and there’s an additional pin for that address on the far right corner of the map:

I clicked on it and the Street View is showing a newly built duplex with a different address (5026 Sand Point Way NE):

All very strange.

4 Likes

What do you think this package is, contact them via the supposed email provided and tell them you want to remove some sellers from a listing and see there response

2 Likes

Yeah that smells like fake c&d.

If your authorized by the brand, ignore i2o. If not, check yourself

5 Likes

Replying to them will give them a sense of ownership and build some esteem for them to continue with their nonsense for those that have received emails from them, I would say snub them

1 Like

We get them:
Your prompt consideration and cooperation regarding this matter is appreciated.
Respectfully,
Josh Marion (i2o Retail) on behalf of XXXXXX

Please provide documentation or other information to establish the following:
• Identification of the source of your goods
• Invoices supporting quantity of inventory noted above

Maybe they sell the information they get?

3 Likes

Exactly, With my experience, I have received letters from Enceiba, Vorys, and other big legal agencies, and believe me, none is like this. If they are real, it will be obvious, In fact they will send you a cease and desist letter signed by a lawyer. Now, if you are authorized, they will ask you to contact the brand sales department of that company to clear the air before they allow you to list

2 Likes

I contacted them as well, they do charge a fee of at least a few hundred dollars / month. If someone were to send out fake C&Ds it would certainly be cheaper to do it by themselves posing as the actual brand or an attorney.

If someone’s authorized by the brand, they should bring this up with the brand to clear it up. If they’re not, then I would take it somewhat seriously as a prelude to real action being taken if it’s not complied with.

They are unprofessional, but they are also cheap compared to a lawyer. I have no idea if the brands on their website are really people they represent, but it wouldn’t be an unusual strategy to hire the cheap guys to spam out C&Ds to thin the herd, then reserve the more expensive law firm to deal with the remainder.

1 Like

If you choose to comply with the C&D because you’re not an authorized seller, there is no need to respond to them or provide them with any information.

2 Likes

We are not talking of small brands here, big brands. Beliving me, brands do not joke with legal matters and they do not save cost when it comes to that, because it could cost them hundreds of millions in damages

1 Like

All our items are manufacturer direct with invoices.

I don’t know who that company is and I’m not sending them copies of my invoices based on an email. If they really want to see them they can see them in court.

3 Likes

If they’re falsely representing big brands, you would think they’d be sued out of existence by now. Big brands would not allow someone to use their brand name in that way.

2 Likes